Learn how to successfully critique your staff

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Staff Critique

As a business manager or leader there will be times when you will need to critique work delivered by one of your team members. If you say nothing the problem will only continue.

Any manager who revels in “telling someone off” or embarrassing them in front colleagues is never likely to get very far in business.

To succeed in business you need your team working for you to produce results. Letting your ‘superiority’ ego take over by openly criticizing your staff will only result in you alienating them and ultimately to higher staff turnover that will impede your company or department’s ability to succeed.

So if faced with critiquing sub-standard work your goal should be to point out why the work has fallen short of the required standards, to suggest corrective action, and to do this in a respectful manner so as not to belittle the recipient.

6 Rules for Successful Criticism

1. Never criticize in front of other people.

If you need to criticize someone close your door and make sure the conversation is total privacy.

2. Create a friendly atmosphere

Always preface the criticism with compliment or a kind word. This will soften the blow and make for a much more productive exchange. Read the rest of this entry »

Developing Essential Business Writing Skills

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Business writing tips

Learning how to communicate effectively through writing is an essential skill for anyone looking to progress in today’s competitive business environment.

The words you write tell a lot about yourself to your colleagues, suppliers and customers.

Your words convey your knowledge and education, your skills and creativity. On a deeper level they convey your beliefs and personality too.

Some tips for better Business Writing

1. If you write positively you have the ability to motivate and influence others. Avoid using negative words.

For example

‘Don’t forget to post that letter for me’ can be improved by writing ‘please remember to post that letter for me’.

  1. Avoid using a lot of jargon, clichés and slang, as you are likely to confuse your audience.

Knowing your audience is of particular importance when it comes to using jargon and/or industry abbreviations.

If for example you were selling solar heating systems to someone less technical than yourself or perhaps someone investing your type of products for the first time, then you would be wise to use simply everyday language when describing your product.

Read the rest of this entry »

Real-World Premiere Pro Project – Part 2

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by McKinley Marshall

This post is a continuation of Real-World Premiere Pro Project Part 1.

As promised, in this installment of Real-World Premiere Pro we’ll look at how to create a Premiere Pro CC video project that’s in sync with specific editing and playback requirements.

Before we start importing clips, however, let’s explore one of the most common faux pas of video production among new and even seasoned users of Premiere Pro: the transgression of—gasp!—disorganization. All imported media in your Premiere Pro project is linked to your PRPROJ project file, not copied into it; thus, having your source media located willy-nilly on a mélange of networks, hard drives, and even—incredibly—memory cards is seriously not a good plan. What happens when the IS department at your corporation decides to reorganize the content on said server—or worse, DELETE it altogether? There go your links, and possibly even your assets.

To play it safe, you should consider creating a “target folder” on an appropriate hard drive for each project or series of related projects to house all the linked media assets that are part of your production, and store or copy your assets within that folder. For example, let’s say you’re working on a project documenting your company’s launch of a new product—the DroneCam 360—at the 2015 NAB show; let’s also say you’re using a combination of video clips, audio clips, photos, line art, and After Effects titles to tell your story. Your target folder might look like this:

Selecting a folder

Clearly, each discreet folder is designed to house content of that particular media type. This not only allows you to keep your media assets organized and easy to locate, but also provides you with the benefit of being able to import these folders into Premiere Pro as bins, with your media content already in them. How cool is that? Simple, yes, but it can save you enormous amounts of time by not having to relink files, or locate and sort assets in the Project panel. Read the rest of this entry »